Communications for Australia’s newest university
Rodeo has recently been appointed to Adelaide University’s Agency Village, collaborating with fellow agencies across key international and domestic markets to shape positive and sustainable futures in knowledge creation, innovation, and social advancement. Pictured: the launch campaign, with original creative by Richards Rose and branding by Lippincott.
Brand design for a powerful climate movement
Co-founded with Rodeo, Camino® is a progressive strategic collaboration at the intersection of nature, technology, and people. A not-for-profit that plants trees and designs social and financial technologies for a connected, climate-secure future—working toward a just, prosperous, and equitable world powered by ordinary people.
Brand revisions for the International Olympic Committee
The WOA, based at the IOC Headquarters in Switzerland, supports 148 National Olympians Associations (NOAs)—Olympian-led volunteer groups building national communities. Its mission is to serve Olympians, empowering them to create positive change. We refreshed brand communications across global assets.
Rodeo Wins two Good Design Awards®
The winners of Australia's Good Design Awards, the country’s highest design honour, were announced at the 60th annual ceremony at the Sydney Opera House. Rodeo received a Good Design Award® Gold for the Sydney Architecture Festival Brand Identity and a Good Design Award® for the Government Architect NSW Brand Identity in the Communication Design category.
Placemaking in Adelaide's BioMed City
Rodeo developed this bridge concept for Adelaide City Council and Renewal SA, seeing an opportunity to transform a functional passage into public art. With $3.5 billion recently invested in Adelaide’s BioMedical Precinct, the bridge sits at its heart, offering a chance to enhance the public realm with activations that symbolise welcome and revitalisation.
Building an active brand
Ergo was born on the open roads of the Adelaide Hills. Rodeo developed its brand identity when David Parsons launched the first Swift-powered cycling studio in the CBD. Now, Ergo Active takes that same energy beyond the studio, bringing the spirit of the road into workplaces nationwide.
Our Campaign for Getty Images with Flickr and Nikon extends globally
Devised by Rodeo in Australia, the Grab – Australian Life Captured campaign for Getty Images has been successfully extended by regional agencies in New Zealand, Scandinavia, Japan, and now Canada. We’re proud to see it grow, reinforcing our strength as a strategically led agency.
A dynamic vision to shape the future of aged care
We developed a vision for the Repatriation General Hospital Precinct for ACH Group, to guide communications and master planning for a world-class health and wellbeing hub. Established in 1942, the site has a strong heritage and deep ties to veterans. Design excellence is key to ensuring positive outcomes.
Amplifying architecture
The Sydney Architecture Festival celebrates architecture’s impact on people’s lives. Sharing values with the NSW ARB, we’re proud partners for this year’s event. We developed the identity, ‘Future Impending’ positioning, and key communications to engage industry, stakeholders, and the public, ensuring marketing cut-through and audience engagement.
Brand Engagement for the Australian Olympic Committee
Since 2014, we’ve partnered with the Australian Olympic Committee on strategy, design, and communications leading up to the 2016 Summer Games in Brazil and the Winter Games in South Korea—connecting with global audiences and sharing the dynamic stories of Australian athletes as they pursue their dreams.
Judging AGDA Australian Design Biennale Awards
Tobin Lush was invited to spend three long, eye bending days on the jury for the 2014 AGDA Awards. He was in the smart company of Jonathan Ellery - Browns, London / Shane Greeves - ECD FutureBrand Worldwide, London / Mike Rigby - R/GA, New York / Karin Seja - KSD, Adelaide / Sue Mawer - Turner Design, Perth / Tanja Hall - JOLT, Queensland / Graham Barton - Folk, Sydney / Che Douglas - BTP, New York / James Brown - MASH, Adelaide / Justin Smith - End of Work, Sydney.
Collaborating at 24 Frames per second @ Carriageworks
Rodeo partnered with artist Alison Currie to shoot, edit, and grade I Can Relate, a dance film premiering at 24 Frames Per Second at Carriageworks, Sydney. The exhibition featured cross-disciplinary works from 18 Australian and six international artists. Supported by the Australia Council for the Arts, it showcased dynamic multi-arts practice. I Can Relate also screened at ACE Open and Adelaide Festival Centre.
Unpacking the Benefits of Design
Rodeo created 16 films for the Architectural Practice Board of South Australia, exploring What does an Architect do? Launched at the Festival of Architecture and Design, the films showcase diverse people, projects, and processes, highlighting architecture’s role in shaping South Australia’s built and social landscapes for a better future.
